Digital Rose

We are taught to make the most of our lives. Do something every... single... moment. Learn, grow and develop yourself. I agree with this teaching. I do it every day. Yet this time I'll not stick it. This time I am going to share with the world my other obsession - Productive Time Wasting.  I'm a workaholic and super ambitious. It took time until I learned how to take a break and there is still work to be done. When I take time for myself my biggest goal is to relax my whole being. After practicing this for a while I noticed some strange habits of mine. My mind was relaxing while it was still working. Instead of giving up I decided to embrace this weirdness of mine. I will share with you my ways to develop yourself while wasting your time…productively. Daydreaming My imagination is my best friend. It gets me out of trouble. It helps me to write. It helps me to live. I love reading books. All these pages have stuck in my head. They tend to mix with moments from my l

Conversions, high open rates, and high average time on page are the dream of every marketer. Social shares can skyrocket those metrics. In this post on  Digital Rose , I'll show you how to get your content shared. Make people want to read your content Before we even talk about getting shares you need to make people read your content. 80% of them read the headline and the rest 20% - the copy.  59% will share without reading the article. This means you’ll need to step up your headline game. How to catch attention with your post? There аre many formulas for writing headlines. Everyone is a proven professional. When you read some articles on the topic you will get the main idea. BuzzSumo has done it in their research : How to… The future of… You need to… Why you should… Can learn from… These are the top choices for your headline. Here are several more: Top ways to… 7 best… 10 ways to… How to write headlines that make people read your content? Let’s talk

A marketing funnel plays a big role in B2B sales. It is one of the steps in converting Internet users from potential customers to real clients. The idea of ​​a marketing funnel stems from the classic Marketing concept: AIDA (Awareness, Interest, Decision, Action).  The funnel is divided into four parts as mentioned above. In each of them, the potential client takes action which converts him to a real client. For each business, it’s different depending on the goals. How it works Potential customers are infused by the wide section of the funnel. That is the so-called ‘unaware’ stage. Those who don’t have money, don’t need the product, don’t rush to buy gradually sift away. The second part is the ‘Interest’. You have to get people's attention here. Convince them why they need that product, how it can help them, what are the benefits. Visual content, promotions, games, and prizes, are ways to grab the attention of the audience. The third section is tricky. You still have

In our fast-paced world, we need fast-growing businesses. This means that your brand has to exist in two different worlds. The one is our world and the other is in the vast Online world. “A brand is a name, term, design, symbol, or any other feature that identifies one seller’s good or service as distinct from those of other sellers” (American Marketing Association). This is the definition of ‘brand’: Branding is endowing products and services with the power of a brand (Kotler & Keller, 2015) And this is the definition of ‘branding’. The second world is a powerful digital marketing strategy. It builds real results over months, years, decades and so on. It doesn’t produce them immediately like a PPC campaign but branding is a very valuable marketing asset. The first steps of building your brand online presence aren’t as difficult and scary as they seem. Here are strategies for growing your brand’s reach online. Optimize Your Website Despite 97% of onli